Creating Quayclean’s next chapter.
For nearly a decade, we’ve partnered with Quayclean to deliver whatever creative curveball comes our way.
From everyday essentials — think site signage, print materials and tender documents — to vibrant photography, videography and animation, digital deliverables, and much, much more, we’ve helped develop creative to support Quayclean’s growth.
When it came time to take the next step on a full identity revamp, we knew what to do.
Since 2002, Quayclean has evolved extensively. Their brand needed to reflect and celebrate where they’ve come from, while clearly communicating the modern and innovative organisation they are today.
With the flexibility of their offering, we needed to ensure the messaging and brand elements were engaging and adaptable across the diverse industries Quayclean service.
Informed by years of creative collaboration, we set sail on a modern new design direction, conducting extensive surveys with the wider Quayclean team to shape a bold new brand.
After countless hours collaborating, designing, developing and refining, the new brand was born.
Clean colours nod to the original palette but add an extra edge, celebrating the enthusiasm of the Quayclean team, and genuine passion for what they do. It’s this people-first culture that shines here in the bold, eye-catching identity.
Following this, we worked closely with Quayclean to put the brand to work. From teaser videos and digital assets to new uniforms for over 1800 staff, we delivered a full suite of dynamic marketing materials. And the team couldn’t be happier with the results.